An brand awareness campaign encouraging RVing as an alternative way to travel and vacation, produced in partnership with Matador Network.
- Edited all campaign written content for story clarity, accuracy, and optimal customer engagement. Distribution on Matador Network and Camping World Blog.
- Directed video edits to align with a clear and actionable storyline.
- Conducted and edited campaign talent interviews.
- Wrote travel guides on top regional RV travel destinations.
Good Sam “Experience More”
A brand awareness campaign for Good Sam RV Rentals. The content was storyboarded and produced in-house.
- Ideated story ideas to support video storyboards.
- Edited all campaign written content for story clarity, accuracy, and optimal customer engagement. Distribution on RVrentals.com
- Created and conducted campaign talent interviews to procure quotes.
- Ideated, wrote, and edited written content to align with storylines and appeal to a custom audience.